Common Good Marketplace (CGM) is an innovative and revolutionary way to fund and achieve impact through the exchange of Verified Impact Assets (VIA™). Traditionally, philanthropic and corporate social responsibility initiatives have relied on reporting activities, outputs, and subjective claims rather than focusing on measurable, verifiable outcomes. CGM’s solution enables the measurement and auditing of social outcomes, transforming them into VIAs for transfer in our digital marketplace. This innovation not only ensures accountability but also broadens funding models by connecting high-impact initiatives with outcome-focused funders. CGM is trusted and supported by some of the most innovative and impactful organizations in the world, such as UBS, the World Economic Forum, and SAP.
